“At BOOM! Beauty, we set the bar high with our commitment to crafting effective, safe and clean beauty products to better our customers and our planet,” says Barbara Roll, CEO of BOOM! Beauty. “Our dedication to transparent, sustainable skin wellness defines our approach to beauty, and our commitment to safety doesn’t stop at the launch of new products. We perform ongoing testing at regular intervals, ensuring products maintain integrity and efficiency. Through the BOOM! Better Beauty Standard, to deliver products that are as kind to users’ skin as they are to the earth, combining simplicity and effectiveness without compromise.”
Key Benefits of the New Formula
- Hydration & Moisture Retention: Powered by Sodium Hyaluronate and Cocoa Butter, the new Boomsticks deeply hydrate and lock in moisture for a long-lasting, comfortable feel, while also softening fine lines.
- Nourishment & Antioxidant Boost: Sea Buckthorn Oil delivers essential nutrients like omega fatty acids, vitamins C and E, offering antioxidant protection while nourishing skin.
- Smoother Application: Advanced emollients like Octyldodecanol and Caprylic/Capric Triglyceride provide a silky texture, ensuring an even, flawless application every time.
- Enhanced Skin Benefits: Pro-aging ingredients such as Sodium Hyaluronate, Cocoa Butter, and Safflower Oil offer soothing effects, making the Boomsticks ideal for sensitive and mature skin.
- Eco-Friendly Packaging – Now made with 50% post-consumer recycled (PCR) materials, reducing waste without compromising style.


