Burda Bebek, which develops special products for mothers and babies, exports to more than 40 countries including Europe, Middle East, Africa and Turkish republics with its domestic production power. Burda Bebek, which produces 8 million pacifiers and 5 million feeding bottles per year, aims to close the year with 40 percent growth by increasing its production capacity by 20 percent this year.
Including Turkey’s leading mother and baby products brand, Wee Baby with MyCey, Bebsi and the UK’s No. 1 brand Tommee Tippee baby feeding products, Burda Bebek continues production by taking precautions for public health during the epidemic of COVID-19 by taking measures for employee and public health in all processes from raw material to production, from storage to transfer. Burda Bebek, which has the capacity to produce more than 50 different products together with pacifiers and bottles in its production facility, plans to increase its capacity in 2020 and grow by increasing its exports.
“We are always with mothers”
In addition to their production capacities, Burda Bebek General Manager Zeki Armağan said that they stand out with their large and competent sales team and their widespread distribution forces. We were with mothers and babies with all our products from bottles to pacifiers, from care products to accessories. We believe in our infrastructure power, and we want to use our sales and distribution power, which is even more prominent in this process, as a platform. As the first step we have received the Turkey distributorship of the UK’s No. 1 brand Tommee Tippee baby feeding products. This year, we will increase our production capacity by 20 percent with some automation investments. Our year-end target is to reach a growth rate of up to 40 percent.”
“We trust our domestic production power”
Declaring that the importance of domestic production once again emerged in the COVID-19 epidemic process, Armağan said, “In March, we took very fast action and took our high level measures within the company. Necessary health and hygiene conditions were provided for our production facility and working area. We made our plans to ensure that our employees adapt to this process. We organized our raw material and product stocks to last for a long time. In line with all our measures, we have not had any problems in our production and supply chain so far.”
Exports mother-baby products to more than 40 countries
Noting that they continue to develop innovative products continuously, Armağan said, “We export to more than 40 countries including the European, Middle East, African and Turkish republics. Europe, America, Middle East markets are the markets we want to strengthen. We aim to double our existing export in 2020.”
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