The “PLMA’s World of Private Label” fair, which could not be held physically for two years due to the pandemic and was held virtually in 2020, was held in Amsterdam, the Netherlands, between May 31 and June 1, 2022 this year. Turkish companies operating in the cosmetics, personal care, cleaning, plastic household goods, packaging and food sectors presented their new products to potential buyers at the fair, which has been held every year since 1986 for the private label products sector. 139 Turkish companies, 75 of which were national participation, made a landing in the fair, which was organized for the 12th time this year by IKMIB.
Imer Özer, Vice Chairman of the Board of Directors of İKMİB, Uğur Adıyaman, and Murat Öztürk, Members of the Board of İKMİB, Şaban Dişli, T.R. Ambassador of the Hague, Engin Arıkan, Turkish Consul General in Amsterdam, Veysel Parlak, Commercial Attaché, Turkish General Consulate in Rotterdam, Netherlands, Aşkın Pekel, Assistant Commercial Counsellor Turkish Embassy Office the Hague, Secretary General of İMMİB Dr. Selahattin Armağan Vurdu and Deputy Secretary General Aydın Yılmaz visited and wished success to the participating companies.
“Private-label products industry is growing every year”
İKMİB Chairman of the Board Adil Pelister said that PLMA’s World of Private Label fair, which has been held for 36 years, was held in Amsterdam this year after 2 years with the effect of the pandemic. Pointing out that the market for private label products is growing every year, Pelister said, “The interest shown by the consumers in private label products in our country continues to increase every year. We can see this from the figures announced by the PLAT Association every year. Private label products become attractive because they offer quality to the consumer at an affordable price. It is possible to come across these store products in many categories, from cosmetics to hygiene products, from plastic household items to cleaning products. PLMA’s World of Private Label fair for this sector is the most important fair that brings together manufacturers and retailers. I wish all our participating companies to be productive and increase their trade volumes and exports with new business connections.”
İmer Özer, Vice Chairman of İKMİB Board of Directors, said, “All of our 139 participating companies held a very productive fair. In this period of increasing inflation in the world, the increase in private label continues all over the world. After 3 years, it was very good to be together with our potential and current customers at this fair. As İKMİB, we are working to increase the number of such qualified organizations.”