Avon, which is one of the world’s oldest beauty company, was selected Turkey’s most popular cosmetics and make-up brand
According to the results of Turkey’s Lovemark 2014 research made in collaboration with Mediacat and Ipsos between April 21st and June 6th in 12 cities of Turkey, Avon was selected the most popular cosmetic and makeup brands. Avon’s fortunes have sharply diminished in recent years. Where it previously benefited from an early move into China, China is now among its heaviest burdens with too much indecision over its retail model and high legacy operational costs. In North America and Mexico, the company is seeing representatives leave for other players or abandon direct selling altogether. Euromonitor International’s report on Avon Products Inc delivers a detailed strategic analysis of the company’s business, examining its performance in the market and the global economy. Company and market share data provide a detailed look at the financial position of Avon Products Inc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Avon Products Inc.